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Drive-Thru Evolution - Embracing Curbside Pickup and Pickup Windows for Convenient Retail Experiences

With limitations in terms of capacity and efficient traffic flow. This is where the evolution of curbside pickup and pickup windows comes into play.

With limitations in terms of capacity and efficient traffic flow. This is where the evolution of curbside pickup and pickup windows comes into play

Curbside pickup and pickup windows offer a more convenient and cost-effective alternative to traditional drive-thru models. These assets allow customers to order online or through an app and pick up their purchases without leaving the comfort and safety of their vehicles. The advantages are numerous:

Convenience: Curbside pickup and pickup windows provide customers with a seamless and efficient shopping experience. They can simply place their order, drive up to the designated area, and have their items brought directly to them. This convenience factor enhances customer satisfaction and encourages repeat business.

  1. Lower Costs: Unlike drive-thru real estate, curbside pickup and pickup windows require less space and infrastructure. This translates to lower initial investment costs and reduced ongoing maintenance expenses. Operators can allocate their resources more efficiently, focusing on improving product offerings and customer service.
  2. Flexibility and Adaptability: Curbside pickup and pickup windows can be easily integrated into existing retail spaces. Businesses can retrofit their locations to accommodate these models, allowing for greater flexibility in adapting to changing market demands. Furthermore, operators have the option to offer both in-store shopping and curbside pickup, catering to a wider range of customer preferences.
  3. Sustainability: As municipalities become increasingly conscious of carbon footprints and traffic congestion, drive-thrus are facing more regulations and restrictions. Curbside pickup and pickup windows offer a greener alternative, reducing the need for idling cars and minimizing environmental impact. By embracing these models, operators contribute to sustainable practices and gain favor with local communities.
  4. Property owners and operators should consider the advantages of curbside pickup and pickup windows to maximize net operating income (NOI) and stay ahead of the curve. These evolving models provide an opportunity to optimize underutilized spaces, increase customer satisfaction, and attract a wider customer base.

At Victory Real Estate Group, we understand the evolving needs of the commercial real estate market.

Contact Victory Real Estate Group today.

(Source: Restaurant Business Online, LoopNet, NRN, QSR Magazine, Franchise Times, Boulos, Matthews™, NACS Magazine)

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Author
Ela Valenzuela
Partner Editor Victory
June 26, 2024

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